Sony Bravia 8 77" XR80 Series 4K UHD HDR OLED 120Hz Dolby Vision/Atmos Google TV Smart TV (K77XR80B) - 2024 - Great for Movies & Gaming
Getting the latest price…
Price is at the low end of its tracked range
Close to the typical price of $3627.26. No rush to buy.
ASIN / SKU: 17909539
Also available at
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Sony 77" 2024 Bravia 8 4K HDR OLED Google TV
Save $201.99 (6%)
Sony 77" 2024 Bravia 8 4K HDR OLED Google TV
Save $1.99 (0%)
Sony 77 Inch OLED 4K Ultra HD TV BRAVIA 8 Smart Google TV with Dolby Vision HDR and Exclusive Features for PlayStation 5 (K-77XR80)
No savings vs this listing
Price History
66 price checks since Jun 11, 2026
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Common Questions
What is the lowest price ever recorded for Sony Bravia 8 77" XR80 Series 4K UHD HDR OLED 120Hz Dolby Vision/Atmos Google TV Smart TV (K77XR80B) - 2024 - Great for Movies & Gaming?+
The lowest price Lowvyn has tracked is $3499.99. The highest was $3999.99. The current price at Best Buy Canada is $3499.99 CAD.
Is the current price a good deal?+
Close to the typical price of $3627.26. No rush to buy. Lowvyn Score: 98/100.
Is Sony Bravia 8 77" XR80 Series 4K UHD HDR OLED 120Hz Dolby Vision/Atmos Google TV Smart TV (K77XR80B) - 2024 - Great for Movies & Gaming cheaper at another Canadian retailer?+
Lowvyn has matched this product across 3 other retailers. See the "Also available at" section on this page for live cross-retailer prices.
Where can I buy Sony Bravia 8 77" XR80 Series 4K UHD HDR OLED 120Hz Dolby Vision/Atmos Google TV Smart TV (K77XR80B) - 2024 - Great for Movies & Gaming?+
Sony Bravia 8 77" XR80 Series 4K UHD HDR OLED 120Hz Dolby Vision/Atmos Google TV Smart TV (K77XR80B) - 2024 - Great for Movies & Gaming is currently listed at Best Buy Canada for $3499.99 CAD. Use the "View on Best Buy Canada" button on this page to go directly to the listing.